3-1 J- SWOT Marketing
Imagine the CDC has brought you on as a consultant to identify health communication gaps in your chosen campaign. You are asked to conduct a SWOT analysis. Review this video that briefly explains how to do a SWOT analysis on a product.
Are there messages or topics that were not addressed in the original campaign?
Are there different media channels you would choose as a practitioner in the current year?
What is a creative solution to overcoming one of the identified gaps you uncovered in your analysis?
Who are your stakeholders or people you would partner with to revitalize your campaign? How would you present your findings to stakeholders to achieve buy-in for the solution you developed?
Submission – APA, 2- to 3-paragraphs