MKT/574 WEEK 4: Apply: Summative Assessment: Part B: Strategic Marketing Plan

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MKT/574 WEEK 4: Apply: Summative Assessment: Part B: Strategic Marketing Plan

Assignment Content

Complete Part B of the Strategic Marketing Plan. Please use the template and only include Part B. (remove the instructions and examples)

Under each area include 3-6 elements:

Internal Data

Secondary Data

Primary Data

Customer Relationship Management

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